Research

Latinas Heart Health

The following is an article from vistamagazine.com, an impreMedia property.  The article should be important to all of us who have daughters, sisters, and mothers. The article was written by Millie … READ MORE

Mobile a Must for Reaching U.S. Hispanics

The following post is guest post derived from Media Post’s Enagage: Hispanics We know Hispanics love cell phones, especially smartphones. But now several recent studies have confirmed that … READ MORE

Hispanic Viewers Drive Super Bowl XLV

Nielsen recently published an article outlining Hispanic viewership for this years Super Bowl XLV to an estimated 10 million Hispanic viewers. As the most watched television program of all time, the … READ MORE

Hispanic Perceptions of U.S. Companies

What do Hispanics want to see from U.S. companies? Well, there is always room for improvement when targeting a specific segment.  However, when planning your next marketing campaign or when looking at … READ MORE

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